LISHA KLOPPER
Strategist | Cultural Decoder | Creative Thinker
I am a globally focused strategist with a deep understanding of culture and human behavior. I believe in the power of leveraging culture and data to identify insights and human truths that lead to building meaningful brands, growing businesses, and fueling transformation. I have over 10 years' experience in Strategic Planning and over 14 years' experience in advertising and media, ranging from BBDO to BuzzFeed. I have worked across 2 continents, 5 agency types + 1 media platform, 10 verticals, won 12 new business pitches, and visited 55 countries. I thrive on variety and new challenges, and I’m energized by ideation and creativity.
Top three strengths: Ideation, Futuristic and Positivity (Source: Strengths Finder 2.0)
Specialities
STRATEGIC PLANNING | BRAND STRATEGY | DIGITAL STRATEGY
SOCIAL MEDIA & CONTENT STRATEGY | COMMS PLANNING
PR & INFLUENCERS | NEW BUSINESS DEVELOPMENT
Vertical Experience
CPG | TECH | LUXURY | TRAVEL & HOSPITALITY | BEAUTY
HEALTHCARE | FINANCIAL SERVICES | PREMIUM SPIRITS | RETAIL
Some nice things people had to say...
"Lisha is a strategy and creative powerhouse, experienced in developing comms strategies for a range of clients and categories. She has her finger on the pulse of macro and micro trends, and she's able to quickly uncover the unique opportunity for her clients."
– Judith HoSang, SVP Golin
"Lisha is one of those people who you meet and instantly know that she was meant to be a planner. She is a thoughtful observer of human behavior and culture and she has a keen understanding of marketing and business. Her research, insights and recommendations lend a unique perspective, are consistently well thought out and are smart."
– Nina Cole, Brand Strategy Director, Pereira O'Dell
"Lisha can always be counted on as a creative ally, often reaching across the aisle to help craft impactful campaigns and shape ideas that align with strategic goals."
– Court Williams, Creative Director, Facebook